Lingerie brand Agent Provocateur has launched an online social media campaign to promote its Hello Agent Provocateur blog using Facebook, Flickr and Twitter.

HelloAgentProvocateur.com was created by StrawberryFrog and includes blog posts, updates and news revolving around relationships

Originating in the US, the website’s launch coincides with a steamy new ad campaign designed to remind men to remember Valentine’s Day.

With the slogan ‘Love me tender… or else!’, the ad is appearing on the company’s website as well as the new HelloAgentProvocateur.com blog page.

Both campaigns come as UK-based private equity house 3i hosts a men-only party in collaboration with Agent Provocateur, inviting London’s bankers to a preview of the lingerie brand’s latest lines over drinks and canapes…and those misters can follow the all updates on Twitter @msprovocateur

More info in here